YouTube Money Calculator
Estimate YouTube revenue from monthly views: ad revenue (RPM or CPM), optional sponsorship and affiliate. Monthly and annual breakdown.
Use the YouTube Money Calculator
Enter monthly views and RPM (or CPM + monetised playback %). Optionally add fixed sponsorship and affiliate. Monthly and annual revenue with breakdown are calculated.
Channel stats
Monthly views and RPM or CPM. Optional sponsorship and affiliate.
Other revenue (optional)
Results
Ad revenue: RPM = (Views/1000) x RPM; or CPM = (Views x Monetised rate / 1000) x CPM. Total = Ad + Sponsorship + Affiliate. Estimates only.
What this metric means
Estimated YouTube revenue combines ad revenue (from views and RPM/CPM) with optional sponsorship and affiliate income. It gives a single number for planning and comparison, not a guarantee.
How to calculate it
Ad revenue: use RPM on total views, or CPM on monetised views (views x monetised playback rate). Add any fixed monthly sponsorship and affiliate. Multiply monthly by 12 for annual.
How to improve the metric
Grow watch time and retention; improve monetisation (format, placement); diversify with memberships, Super Chat or other products; add sponsorship and affiliate where it fits your audience.
Common mistakes
Using RPM for one country or device for all traffic; ignoring that not all views are monetised; or treating sponsorship as stable month to month when it's variable.
How to interpret your result
Use monthly and annual figures for budgeting. Compare ad vs non-ad share. Run different RPM and sponsorship scenarios to see sensitivity. Actuals will vary with performance and policy.
FAQs
How is ad revenue calculated?▾
What is monetised playback rate?▾
Should I add sponsorship and affiliate?▾
What RPM range is realistic?▾
Why does my actual revenue differ?▾
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